This is a very subjective decision and we are prepared to
accept that we will sometime miss out on a rising star, but
we owe it to our artist to be extremely careful in ascertaining
their abilities as recording artist
We can spend thousand on marketing and never gain an inch
if you don't have the talent to stand on; because in the end
it's all about talent.
steady persistence in a course of action, a purpose, a
state, etc., esp. in spite of difficulties, obstacles, or
You can be the next Christ Tomlin, Kirk Franklin, Switchfoot,
Out of Eden, Jackie Velasquez, or Amy Grant, but if you
can't get your music into the hands of the right people
you'll never be noticed.
We don't need to repeat all the stories of all the artist
that were initially passed over by major record companies;
we've heard them all many times over. What sets you from
others is PERSEVERANCE!
It always or nearly always takes much longer than you think.
We've gotten artist signed within six weeks of signing them
ourselves and we've also had to wait over three years for
a record company to recognize the enormous talent of on
e our acts.
There are ways for you as an artist to shorten this time
and that's where team work comes in
One of the things that set TiJa LuNo apart from other agencies
that we optimize the potential help we can get from our
artist, but that's a discussion that comes later
It can take many years for us to recoup time and money
we spend on our artist, and during those year many things
can happen; group break up, the hope of getting a record
deal dwindles, personalities don't jive, money runs out,
you name it
In most cases, when an artist leave us it is because the
no longer have the economic possibility of pursing their
dream. This is sad but its part of life and part of the
music business but it's not new is it?
What most artists don't realize is that when they have
to throw in the towel, TiJa LuNo has lost probably 10 or
20 times as much money then they have due to the overhead
and salary expenses that we've had in representing them.
It's very much a two-way street
What we're not
We are not a booking agency. We don't book gigs. Well that
not 100 percent true, but we try to stay away from that
because there are other agencies that do just that and only
Our feeling is that time spent booking gigs for our artist
is time away from getting record deals and building relationship
with important people who make up the team (booking agents,
lawyer, publicist, sponsors, record companies, photographer
, etc) that the arise will need in order to have a successful
Think of your management as the people between you and
the rest often world. It is our job to protect you, market
you, help you build your act, set up relationship between
you and the people you need help from and guide you on your
way to a successful career. If we do the booking as well,
we'll lose that focus that we feel is essential in getting
your seat on the mountain.
Criticism is good. Nagging is bad. Suggesting a better way
to do things is good. Expecting us to follow all your suggestion
Keeping a positive attitude and offering to help whenever
possible is good. Complaining that some of our artists are
making it and you r not is bad
Keeping it positive is everything. by the way you don't
have to be part of the TiJa LuNo team to practice that either
Scream loud enough and long enough and someone's going
to hear you
It's true. As long as you have talent, if you have the patience,
will power, chutzpah, and self confidence you CAN make it
With TiJa LuNo Talent Agency behind you, your one step
closer. When we decide to take on an artist we plan on going
all the way, no matter how long it takes.
That is the only attitude to have if you want success!
- Provide high quality recording of yourself..
- Hold the well-being of our artist, sponsers,
affliates, staff and our company in equal balance.
- Foster an environment which promotes a spirit
of cooperation, self improvement, leadership, and
genuine concern for each other.
- Adhere to the highest standards of professionalism,
service and leadership which will earn us the
respect and praise of our industry while providing
financial stability and independence to those on
our team (who would earn it).